One of the challenges is identifying the client's needs and creating a design that meets those needs while ensuring it remains aesthetic, relevant, and suitable for the business. Another challenge is effectively communicating the value of the website and digital business card to the client, especially if they are not familiar with digital tools, and ensuring they understand how these assets can benefit their business in terms of visibility and customer engagement. Additionally, balancing functionality with simplicity in the design to ensure ease of use for customers can be challenging.